How Can You Tell When A Movie's A Hit,
Or is the percentage drop between the first and second weekends the important number, And so on. News outlets tend to report lots of box-office data without giving that much context. Sometimes, a film can do well in its first weekend and then stumble in later weekends. Or a film can develop "legs," like Christopher Nolan's Inception, and win a few weekends in a row.
967 million in global revenues. Studio accounting, designed to make sure people don't collect on back-end deals, is a marvel. The short answer is, it depends on a number of factors, but a rule of thumb seems to be that the film needs to make twice its production budget globally.
For the longer answer, read on. So does a movie just have to make back its production budget, or is there more involved, There's a lot more, although studios are loath to give out numbers. The studios seldom release accurate production budgets — and they're even more leery of revealing how much they spend on other stuff, like promotion. That's because those films are often romantic comedies or kids' movies, which are cheap to make but still need a lot of promotion. 75 million to make, the P&A budget will most likely be at least half the production budget.
And the numbers only go up with bigger films. 65 million, according to Contrino. You didn't see that many TV ads for Jack Black's Swiftian odyssey. So Gulliver didn't lose as much money as it could have. In those cases, the studio can make a profit even if the film doesn't make back its production budget.
Is it true that studios get a bigger cut of the revenue from the opening weekend, You might have noticed that studios are pushing a lot harder lately to make a film as big a hit as possible in its opening weekend. So generally, how much of the domestic box office revenue goes to the studios,
The percentage of revenues that the exhibitor takes in depends on the individual contract for that film — which in turn depends on how much muscle the distributor has, according to Stone. 10 million at the box office, the distributor will get only 45 percent of that money. 300 million at the box office, then the distributor gets up to 60 percent of that money.
You can actually look at the securities filings for the big theater chains, to look at how much of their ticket revenues go back to the studios, points out Stone. So for example, the latest quarterly filing by Cinemark Holdings, shows that 54.5 percent of its ticket revenues went to the distributors.
So as a ballpark figure, studios generally take in around 50-55 percent of U.S. Is it better if a movie makes more of its revenue in the U.S., 270 million overseas. And a similar thing happened with the previous Narnia movie, Prince Caspian. Another big film that made way more money overseas than domestically was Terminator Salvation. So if a film does incredibly well overseas but flops in the U.S., does that make it a hit,
As with everything else to do with box office, the answer is "it depends." But generally, domestic revenue seems to be be better for studios than overseas revenue, because the studios take a bigger cut of domestic revenue. According to the book The Hollywood Economist by Edward Jay Epstein, studios take in about 40 percent of the revenue from overseas release — and after expenses, they're lucky if they take in 15 percent of that number.
